The Feast of the Annunciation, contemporarily the Solemnity of the Annunciation, and also called Lady Day, the Feast of the Incarnation (Festum Incarnationis), or Conceptio Christi (Christ’s Conception), commemorates the visit of the archangel Gabriel to the Virgin Mary, during which he informed her that she would be the mother of Jesus Christ, the Son of God. It is celebrated on 25 March each year.
The Solemnity of the Annunciation of the Lord
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